Charles Vance

Charles understands what works and what doesn’t when it comes to marketing and communications strategy.

A Little Kibble 

During his tenure at RedRover, which began in March 2014, Charles has led several prominent client accounts. He took on the duties of Manager of Client Strategy & Performance, with oversight over RedRover’s signature Growth Optimization (GO) Plan process in March 2016, and is now RedRover’s Director of Accounts, charged with developing the skills and talent of the marketing team, while also driving the strategy of clients like Memphis International Airport and DreamCatcher Hotels. 

Feeding Time 

A former TV journalist, Charles is a master of exploring every angle of an idea before “going live.” His thoughtful approach to strategy implementation, combined with his background experience, make him a sought-after advisor to both clients and colleagues.

Now, as Director of Accounts, Charles is committed to ensuring our team is set up to deliver on clients’ visions for growth and transformation in their businesses. Charles thrives working with a team, loves the creative process and, for him, there’s nothing better than when great ideas turn into measurable, memorable action.

Charles earned his bachelor’s degree in journalism from the University of Memphis. His experiences prior to RedRover have included marketing and PR roles at Zurich North America and Monitor Liability Managers, as well as news anchor positions in several Tennessee and Illinois markets. He was also a writer for CBS News.

He was a news anchor for several years, so when he needs to give a persuasive presentation, he just falls back into his news-reading mode. On occasion, his fellow pack members ask Charles to use his “on-air voice” for fun.

Charles grew up in Memphis, but his career in journalism took him to Chicago, where he lived for several years.

Now, he’s happy to be back in his hometown with his wife and son. Charles is an enthusiastic food and music fan (a perfect appetite for what Memphis has to offer).