Market Research That Drives Good Decisions

Monday, June 1, 2015

Basing business decisions on assumptions is a risky proposition, which is why conducting market research is vital for advancing your mission in the best direction.

Call 901.266.2662 or email us to create a great survey of key stakeholders to discuss the research options best suited to propel your business forward.

Smart business leaders don’t make important decisions based on assumptions.

Research can provide a clear and unbiased picture of how your customers view your differentiators and why you may be losing business to competitors. Research RedRover conducted for one client led to a total overhaul in how the company positions itself in the marketplace – resulting in a more than 90 percent increase in lead generation for that business.

Guerrilla Sales & Marketing – a weekly column syndicated in newspapers across the region By Lori Turner-Wilson, CEO

Savvy businesses realize that fully leveraging Twitter, by personally connecting in a meaningful way with those tweeting about their industry, can drive consumers much more closely to the point of purchase than ever before through this channel.

»Read more about how your brand can better leverage Twitter to connect to prospective customers.

Call us today to discuss how research can ensure you’re maximizing the return on your marketing and sales investment by deploying a laser-focused strategy.

Click here to receive sales and marketing tips and best practices by email.