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Saturday, September 20, 2014

RedRover will handle marketing and public relations for Memphis International Airport. The Memphis-Shelby County Airport Authority on Thursday tapped Memphis-based RedRover Co. LLC to market Memphis International Airport.

RedRover will work with airport officials to redesign the airport's website and create and implement a branding and communications strategy, according to a release. The company will also handle media relations and community affairs. The contract will be finalized Oct. 1.

“Our team has a strong appreciation for the economic impact the Airport Authority has on our city,” said Lori Turner-Wilson, RedRover CEO. “As a Memphis-based firm, we’ve always felt as though we had an equity stake in its future. The vision for the airport is clear, and we fully believe there is a bright future ahead. We look forward to playing a part in telling that story.”