As RedRover’s content specialist, Chloe puts her background to work in writing to construct persuasive copy that highlights the best assets of our clients. Partnered with the competitive insights of RedRover’s research and strategy professionals, copywriting builds a message that effectively helps our messages resonate with consumers in a meaningful way.
Chloe came to RedRover fresh off the news beat from the number one news station in Memphis. In her time as a WREG news producer, she wrote gripping and competitive content. She learned that the power of the written word can draw someone in, but it has to be compelling in order to compete in this digital age of short attention spans.
Chloe grew up obsessed with NPR and reading. As a fourth grader she spent the summer reading 500 books, and now she reads a book a week as a habit (evidenced on her Instagram). When she isn’t writing or reading, Chloe loves to do experimental baking, running around her beautiful midtown neighborhood, learning about classical music and art and spending time with her fiancé, Tyler, and brilliant, energetic almost-five-year-old stepson, Mason.
Her professional philosophy is that you should always aim to be the hardest working person in the room. No excuses. Pain is progress. Her own personal favorite philosophy is that no one is ever done learning, based on a Samuel Johnson quote: “Curiosity is one of the permanent and certain characteristics of a vigorous intellect.”