The initial clientele for DreamCatcher was tribal gaming, as many trusted and deep relationships had been built between Hnedak and tribal leaders over the years. This remains an important client to this day with DreamCatcher.
With a tribal hotel already launched and another in development, a turning point for DreamCatcher Hotels came when the owner of Elvis Presley Enterprises (EPE) took interest in the DreamCatcher model to build what would become The Guest House at Graceland. RedRover jumped into the core DreamCatcher team that was working to make that hotel vision a reality — as a DreamCatcher property.
What attracted EPE was DreamCatcher’s core competency of delivering a luxury hotel at a more moderate and certain price than other development models would be able to achieve. DreamCatcher had, indeed, completely redefined the norm in hotel development.
Our team drafted proposal responses, brainstormed and helped position new aspects of the development model that were under consideration, and met with the EPE team to coordinate public relations. The Guest House at Graceland opened in 2016 to much fanfare – locally, nationally, and internationally. In November 2018, it was featured in the Hallmark Channel feature, Christmas at Graceland.